Type: Postpartum Education Community
Tone: Ecofriendly, Warm, Welcoming
Story: Community Supported Postpartum is an educational community platform for new parents and those who care for them.
Kerry came to me the vision that her new brand identity speaks to the soul of each caregiving individual and welcomes each of them in a community.
We went with a botanical typography logo to represent a flourishing ecosystem and timeless & natural approach to postpartum care.
Type: Vegan Lifestyle Cosmetic Brand
Tone: Luxurious, Tropical, Minimal, Feminine
Story: Luxty Beauty is a black-owned vegan cosmetic brand. This project is very exciting because Britt came to me wanting to level up her brand's vision from being simple-looking to elegant and luxurious, at the same time still welcoming and for everyone.
We went for a timeless and luxury typography logo with a touch of tropical vibes to match product packaging and target elegant & adventurous wild-spirits.
Type: Transformational Life Coaching
Tone: Warm, Welcoming, Trustworthy, Feminine
Story: Lisa Crouse is an amazing Transformational Life Coach and we had an amazing time together working on her first ever branding.
She came to with the knowledge that in order to emerge in her business, she needed to become visible, consistent, and authentic.
We went with a leaf on the logo that rises to symbolize her tagline, "Rise up to new beginnings"
Type: Spiritual Life Coaching
Tone: Magical, Trustworthy, Bold, Warm
Story: Womanifester is a spiritual life coaching that focuses on mindset and inner work healing by Katie.
Katie came to me and said she needed a brand but she feels like she couldn't find the right colors for her business. With strategy in mind and co-creation, we went for a warm, nature-loving look that is between bold and feminine.
We went with an illustration logo with a woman symbol as a core of this brand.
I really needed help in finding colors that resonated with me and my brand. I thought I'd never find a color scheme I resonated with. But somehow Marianne made it work! She took all my suggestions, fears, desires, and dreams and made a cohesive brand package for me.
Re-evaluate your brand strategy by knowing the exact questions to ask yourself in knowing your ideal clients, your brand's purpose, values, and positioning. You ready to geek out?